DK Household Brands, a subsidiary of the esteemed Diethelm Keller Group, has announced a transformative milestone in its journey.
Today marks the beginning of a new chapter for the company, having integrated its six brands, including its recent acquisitions of AdHoc, Swissmar, and Brandlands, to form a unified DK Household Brands Group. The strategic merger and the refreshed company naming and branding signal an integrated, revitalised and reenergised organisation.
Jane Mason, managing director UK of DK Household Brands, explained: “In this new era, our mission is clear: to build brands and enhance our effectiveness as a multi-brand company across all our core markets. For the UK market, this translates to a sharpened focus on expanding our internationally acclaimed brands—Zyliss, AdHoc, and Swissmar—while also capitalising on further opportunities with Cole & Mason, Culinare, and Ken Hom.”
Jacob Oesterhaab, group ceo of DK Household Brands, continued: “Our refreshed approach is about winning in more categories and to do so as a larger, multi-brand partner for the trade. This is a declaration of our ambition to not only participate but to lead in more markets.”
DK Household Brands is committed to enriching homes around the world, not just in the kitchen but extending into living spaces with products that every household needs.
Jacob added: “This strategic evolution positions DK Household Brands not just as a leader in existing categories, but also signals our readiness to expand and diversify our portfolio further.”
