Kitchenware, homeware and tableware are among the cavalcade of new products joining the Spring & Autumn Fair Online Marketplace. Receiving an enthusiastic response from buyers, the Marketplace’s first trades took place within 48 hours of going live in May with an initial 50 brands.
“Our trusted Online Marketplace is where buyers can order and replenish between shows,” confirmed Julie Driscoll, managing director, Retail & Fashion at Hyve Group (organiser of Spring & Autumn Fair). She added: “If any retailer is facing an immediate stock issue, I would urge them to look at the stie.”
Suppliers that are already on the Marketplace include: JJ Textiles, Rebecca Pitcher, Fifty Five South, Present Time, David Mason, DRH Collection, Fizz Creations, The Little Dog Laughed, Jomafe, Kate of Kensington, Kikkerland, Wrendale Designs, Rex London and Sass & Belle.”
Karin Hausmann, project and digital marketing director of the Online Marketplace reported: “After lengthy research we knew there was a big appetite for an easy-to-use online trading platform that builds on the physicality of our live shows, offering a continuous flow of newness and a growing cross-section of products.”
She continued: “We are delighted by the response and eagerness in the industry to showcase on and use the Online Marketplace. New brands are signing up daily and we’re also very excited to see a large focus on sustainable products. With our long- standing heritage and experience we are so pleased to have built an innovative platform that meets the trading needs of both the brands and buyers.”
Karin emphasised that brands remain in control of what buyers can see, and that there is a two-step vetting process for quality retail buyers. A support team is at hand to help suppliers make the most of the Marketplace, from loading up products, to holding meetings online and running email campaigns.
Top: Lisa Angel on Spring & Autumn Fair Online Marketplace