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ESA welcomes Caroline Holford

ESA Sales has appointed Caroline Holford as account director, working alongside founder Chris Hoyles.

Chris founded the company in 2017with the vision of providing a bespoke service assisting brands with entry into UK retail channels.  With over 30 years of senior sales experience, founder Chris Hoyle saw an opportunity to implement a completely fresh methodology, which has ensured that his business model is appropriate and relevant in today’s market.

This successful formula has seen the business grow at an exceptional pace resulting in the decision to expand the team with the appointment of Caroline Holford. Caroline brings substantial experience to the operation, having spent over 15 years in the housewares industry in both product development and trade marketing roles.

Chris comments: “I’m delighted that Caroline has joined the team at such an exciting time as we continue to rapidly expand our business. Working with JIT logistics solutions, low MOQs and opportunities for direct despatch, I feel that we can offer a great alternative to the traditional distributor model.  With our combined experience in sales and marketing, we aim to deliver on our ethos of ‘Better Together’ for our retail and brand partners”.

The brands currently represented are Tatay of Barcelona (which had a stand at Exclusively Housewares), Zak Designs EU, Platters Slate UK, ICO UK, with new acquisitions soon to be announced.


Top: Caroline and Chris pictured at Exclusively Housewares.

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