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Exclusively’s Satori trend

Last week’s Exclusively Shows (June 11-12, Islington BDC) put the spotlight on upcoming trends with the help of trend forecaster, Scarlet Opus.  The Show’s Trend insights included display tables in the Trends Hub (above Exclusively Electrical) featuring exhibitors’ products, the Trends Wall in the Luncheon Room, Trends Talks on both days of the show, plus Trends Tours which took visitors round six trend-busting stands (My Gifts Trade, Benross, Eddingtons, Ladelle, Wentworth Tableware and Denby).

‘Satori’ is one of the four trends picked by Scarlet Opus – a Japanese word that Phil Pond, director at Scarlet Opus sums this up as “the art of living -which means to look into oneself to find your true nature.” Japanese culture will be on trend as the world’s attention turns to the Tokyo Olympics in summer 2020.

The Satori trend “encourages consumers to find a natural rhythm and balance in their lifestyles in order to cope with the complexities of modern life and the distractions of the online world,” reports Scarlet Opus’ Victoria Redshaw and Laura Greenwood, Trends Tour leaders.

Above: Serene shades are part of the Satori trend table.
Above: Serene shades are part of the Satori trend table.

The trend forecasters picked My Gifts Trade’s Latitude tablewares from its Notos brand as “an excellent solution for serving Japanese food from sushi, katsu curry, ramen and tempura to the myriad grilled skewer dishes indicative of Japanese street food.”

Moreover, My Gifts Trade’s Mitocutlery has an elegant “chopstick-esque shape” that also reflects the Satori trade, while the company’s Crane mugs from the ‘I Like Birds’ range links to Japan’s symbolism of the bird for longevity and good fortune.

Ladelle’s Biotic Cannisters in navy were also highlighted for the Satori trend on the Trends Tour as they “have the appearance of Japanese indigo-dyed textiles such as Sashiko – traditionally over-stiched in whitethread.”

Meanwhile Denby’s collection of bowls were picked for its inclusiveness of Japanese cuisine, with rice bowls, ramen bowls, nesting bowls and “wonderfully tactile Ridged Bowls, which are reminiscent of the raked dry landscape gardens of Japan,” notes Victoria from Scarlet Opus. The Trends Tour also picked Denby’s ergonomic Handle-less Mugs, which are “ nod to Eastern drinking vessels that physically connect you to the form of the product.”

Above: Parts of the Satori trend table.
Above: Parts of the Satori trend table.

Phil Pond says of Satori: “It’s about ditching the meaningless, the excess and the waste around us so that we have still have everything that we need in our lives but things that have a purpose. It’s a serene design trend, which has a quiet and relaxing colour palette.”

*The other trends presented at Exclusively included: Traveller, Fellowship and Game Changer.

* Next year’s Exclusively Shows will take place at Islington’s Business Design Centre on June 9-10.


Top: The Satori trend table in the Trend Hub at the Exclusively Shows.

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