Meyer Group has confirmed that it is focusing its attention on Ambiente in the upcoming trade show season, reflecting the increasing numbers of UK buyers attending the Frankfurt show.
The major kitchenware supplier is preparing a new stand that will feature interactive and digital technology for the first time, demonstrating innovative ways to communicate its brands and the opportunities for in-store application.
Meyer will also be unveiling new product launches for Circulon, Anolon and Prestige at Ambiente.
“Throughout the event Meyer will be hosting a series of short seminars and workshops focussing on opportunities to take advantage of our value added services,” explains Carl Wright, marketing director.
The new stand will also feature a larger hospitality area where customers can unwind and relax with the help of a dedicated barista and host who will be serving a wide range of drinks.
Meyer Group exhibits in Ambiente’s Hall 3.1, stand E40.
Top: View of Messe Frankfurt, Ambiente’s venue.
