Launching more new products for SS20 than ever before in the UK, Tramontina will welcome buyers to its stands at both Spring Fair (Birmingham February and Ambiente (Frankfurt, February 7-11) with some of its legendary hospitality. The latter includes a sizzling on-stand barbeque.
Buyers will also be welcomed into Tramontina’s valued group to receive special launch discounts only available at the shows. As well as new lines and range extensions, the company will unveil a host of new categories.
“There will be a substantial increase to our Vermont bakeware range,” reveals Alex Frubel, Tramontina’s UK general manager, “and the introduction of Trento, a new enamelled cast iron cookware collection, new Purezza glass storageware and a fabulously fun new breakfast collection – and that’s just for starters.”
These new lines will be showcased alongside existing ranges including the renowned Churrasco concept, which remains at the heart of Tramontina’s large product offering and will be in use at Tramontina’s tempting on-stand barbeque.
Top: A previous barbecue on the Tramontina stand at Spring Fair.
