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Véritable’s shoots of success

“For our first exhibition at Exclusively Electrical, the Véritable smart indoor garden received a fantastic welcome from retailers and press,” reported Perrine Giacomazzo, international sales manager for Véritable. 

The gardens were a ‘star’ of the Eco 2.0 trend, as outlined and showcased by Scarlet Opus in its presentation and display area. According to the trend forecasters, Eco 2.0 brings together science, nature and craft.

Perrine acknowledged: “The grow-your-own trend is big, and buyers saw a high potential in the new indoor gardening market.” An article in the Evening Standard ignited consumer interest in Véritable’s indoor herb and vegetable gardens earlier in the year, and rave reviews since Exclusively include the blog, Lifestyle Maven.

* Scarlet Opus also presented the trends: Imperfect Beauty (reflected in its Christmas Window installation at the show) and Clarity.

 

Top: Véritable’s Perrine Giacomazzo and Nicolas Gehn at Exclusively Electrical.

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