PPG, the non-stick coatings expert, has launched its first digital event to showcase its coatings for cookware, bakeware and kitchen electrics. The event (which will continue into 2022) provides an opportunity for PPG to connect with global customers virtually to share product and application information.
“This is our first-ever virtual trade show dedicated to our non-stick and decorative kitchenware coatings,” emphasised Xiaobing Nie, PPG general manager, global consumer products and industrial coatings. “In addition to ensuring we keep our customers up to date on the latest products from PPG, the event allows us to showcase key industry developments, including our new colours for 2022.”
The gallery of colours includes trend-focused kitchenware ideas and PPG’s Colour of the Year for 2022: Olive Sprig – particularly relevant as consumers spend more time in their kitchens and want stylish cookware and bakeware.
“Olive Sprig represents regrowth in a post-pandemic world by mimicking the resiliency of nature and serving as a symbol of sustainability and regrowth,” states PPG’s Karen Tyng Tyng Cowell.
To register for the digital kitchenware event, visit www.ppgkitchenwareevent.com
Top: PPG recognises increased demand for colourful bakeware that makes a style statement.
