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BHETA promotes Stephen Richardson to marketing director

Stephen joined BHETA in 2019, following eight years at Travis Perkins. As part of his new role, he will continue to support the Exclusively Show, which is owned by BHETA, as well as assisting sector managers in member engagement and recruitment and spearheading new initiatives to add value for members.

Chief operating officer, Will Jones, commented: “Since the 2020 lockdown, BHETA’s role in supporting members has necessitated a change in focus and promoting Steve onto the executive team will help the association continue its drive to provide market data, retail engagement, educational webinars, and essential lobbying on key issues.

“The promotion is also well deserved. BHETA has made significant progress during the last three years and Steve’s contribution, together with the rest of the team, puts it in a strong position to move forward and consider future industry opportunities.”

Executive chairman, Andres Weiss, added: “I am very pleased to be welcoming Steve to the executive team. His insight into digital marketing and experience in sustainability issues gained with his previous employer, Travis Perkins, will help us to shape new initiatives for our members. We have a very strong team within the association and as BHETA continues to develop its longer-term plans, I am very confident that we have the right talent to deliver continued value for the membership.”

Stephen boasts over 25 years’ experience of both B2B and B2C marketing roles in blue chip companies. Prior to his eight years at Travis Perkins, he  spent 10 years at Focus DIY. Before that, he worked in a senior marketing role for Collectible World Studios, one of the UK’s largest manufacturers and importers of giftware.

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