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Ultimate Products launches Salter range in Sainsbury’s

Ultimate Products has introduced an exclusive Salter range of kitchenware in Sainsbury’s stores across the UK, featuring co-ordinated cookware, dinnerware and utensil items. The supplier plans to roll the range out across other retailers next year.

Salter Origins is made from eco-friendly materials which are either recycled and/or recyclable and come in sustainable packaging. All wooden elements are FSC certified and cooking items are PFAS free.

Jenny Stewart, commercial director at Ultimate Products said: “We are incredibly proud to see the beautiful Salter Origins range come to life in Sainsbury’s stores across the country. For over 260 years, Salter has been at the forefront of innovation and we’re delighted to continue leading the way with sustainable ranges like the Origins collection.

“It is proving to be hugely popular with Sainsbury’s customers and we expect to continue the roll-out with other retailers in 2023.

“I am confident that this will be the first of many sustainable ranges of ours making their way onto national retailers’ shelves and we will continue to do everything we can to meet consumer demand while at the same time helping to save the planet.”

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